ATMOS Business Outreach Campaign

Role: Copywriter and Production

When: June 2020 - September 2020

ATMOS is a diversity program at PSU that supports business students looking for to take the first steps toward entering into their industry. In the Summer of 2020, I worked with a team of people to create a business outreach campaign for them. We were tasked with reaching out to local businesses who emphasize the importance of hiring diverse employees. Our outreach campaign comprised of 150 painted records each uniquely painted to represent how beautiful the world is when there are multiple perspectives to highlight. The records came with a record sleeve that had a tracklist of songs that represent change, and a note to the listener explaining the importance of ATMOS.